Infographic: How Seniors Use Social Media Today
Out of the 1.15 billion Facebook users, 280 million Skype users, and 500 million Twitter users in the world today, over 65 million are over the age of 65.
Surprised?
Indeed, it took a few years for head honcho’s in every vertical to accept social media’s heavy-hitting influence.
All it took was a few revolutions, natural disasters, and over night sensations for everyone — not just the 65-plusers — to understand the power of social media.
Social media is the beating pulse of the world.
However, despite the stereotypical adolescent silhouette attached to social networks like Facebook, Twitter, or Skype, it’s interesting to note that the fasting growing social media demographic are in retirement, buying life lease properties, and checking in to The Uptown, if you catch my drift.
The 65-plus demographic find social media as a way to reduce loneliness during retirement; giving seniors the power to connect with anyone from the comfort of their living room.
Social media also is famous for giving away incredible discounts, giveaways, and contests, all which typically offer contest freebies to favourite products, cruises to just name a few, improving overall lifestyle and well-being.
But there’s more…
Below, Forbes highlights the beating online pulse of the fastest growing demographic in social media today and how the 65-plusers use it.
Enjoy!
